7 Real Reasons Why Boomers Need To Look Online To Get Out Of A Messy Workplace

Unless you’re living under a rock, you can’t help but notice that the world is a mess. It doesn’t seem as if anyone really knows what they’re doing. Whether you’re a Baby Boomer, GenX’er, or Millennial, or other, the word security is a misnomer. And forget job security!

To be secure in its true sense means out of threat or danger, but that’s far from the truth, especially as it applies to the work environment. Unless you’re independently wealthy, you need a means (preferably legal) to earn money to live, in whatever lifestyle you’re accustomed to.

Twenty years ago, and more, you entered a profession, career, the workforce, with the thinking that you were set for life. For example, when you joined a large company on a specific career path, your mindset was programmed to move up through the ranks with time and experience. This scenario of job security is now Neanderthal thinking, and very much dead and buried.

Relying on others is no more. Today it’s the baby boomer entrepreneur, the person willing to go out on their own to master their destiny, who is the knight in shining armor. However, it takes guts, courage and a focused thinking to be successful.

Let’s look at seven reasons why today’s baby boomer has the ability to succeed and get out of the messy and insecure workplace.

1.    Business Is Moving Online

There are practically no industries, or companies who are serious about doing business, who don’t have an online presence. When you look to find anything anymore, where do you go – online! This is where the opportunities lie. The Internet offers everyone the opportunity to do business worldwide.

2.    Your Skills Can Serve You

While a traditional company may not find your skills in demand, you can definitely cash in on a lifetime of sales experience, managerial expertise, and making business work! What a perfect scenario for any baby boomer who has so much to offer.

3.    No Ageism

No one can refuse to hire you, or decide to replace you with someone younger and cheaper. You are the BOSS! You can give yourself the big office, the small office, or no office at all! No one cares how old or young you are. Home-based online marketing is ageless, and a totally equal playing field.

4.    Your Connections Matter!

All those valuable business and personal connections are now a very hot commodity in an online world that is increasingly turning social. They will serve you well! People are meeting online. They’re exchanging information, and looking to help each other. It’s an information age of connection and cooperation.

5.    Opportunities Are Limitless!

There are literally unlimited products and service opportunities you can choose to build your home-based business around. You could even choose to market your own products. But even if you don’t have your own products right away, there are a myriad others to choose from. There is definitely no shortage of stuff you can sell.

6.    Results Can Come Quickly

The Internet is all about speed. It’s possible to find a huge pool of prospects, your niche market, for your products and services very quickly, especially when you learn where to look. The combination of tools like blogs, social networking and mobile devices are making online marketing move at the speed of clicks! This is what makes Internet marketing so exciting.

7.    Doesn’t Cost A Lot To Get Started

As opposed to a traditional brick and mortar business, starting a business online is very affordable. However, don’t get fooled into thinking that “get rich quick” opportunities abound.  Every business, whatever you’re selling needs developing. You need to advertise and promote, your wares on the Internet just in the same way you would in a brick and mortar establishment. Realize that business on the Internet only differs in the range of opportunities. Your business on the Internet is open 24/7, worldwide.

It’s never been a more exciting time to get involved with Internet marketing money-making business opportunities. Take time to research the one that is right for you.

Download a free copy of “The ‘Controversial’ Book That Stunned The Home Business Industry, plus How To Earn A CEO’s Salary Using The Internet” (value $97).

Susan Friedmann, CSP, The NichePreneur Coach, is a niche marketing expert who helps baby boomers entrepreneurs, network marketers and service providers, find and capitalize on a niche market. Author: “Riches in Niches: How to Make it BIG in a small Market,” “The Complete Idiot’s Guide to Target Marketing,” and many other titles. For more great information on niche marketing strategies that work. Click to download the “Riches in Niches” app. Sign up for the Niche Marketing Success 7-Day Mini Course http://www.richesinniches.com.


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