Niche Marketing Ideas: How to Give A Great Interview About Your Niche Business

Top 10 do’s and don’ts to ensure you look like a star in print-and wind up on the reporter’s “call again” list, so that you give a great interview about your niche business.

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The Name Game: 5 Steps to Finding the Right Name for Your Niche Business

Naming your niche business is one of the first, and one of the most crucial decisions you can make. A name does much more than identify your niche business.

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7 Ways to Become a “Media Darling” in Your Niche Market

Imagine what it would be like to be a media darling in your niche, where journalists, TV, and radio producers come calling for your expertise and advice. This is easier than you think. Publicity is a secret weapon in your niche marketing arsenal. This powerful hidden advantage is inexpensive, carries little risk, effective and, most of all, is easy to use, especially when you understand how.

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5 Basic Elements to Build a Successful Brand in Your Niche Market

How are customers able to identify your niche products or services? Do you have a symbol or logo that is uniquely yours? Here are five basic elements that to build a successful brand in your niche market:

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Why Network Marketers Desperately Need to Niche Market

If ever there was a group that desperately needs to niche market, it’s network marketers.

According to the Direct Selling Association, there are 16.1 million people in North America, 70 million worldwide, involved in the direct selling industry, and 97% of them never get to break even. 97 of every 100 network marketers fail in the traditional system, and 80% quit in the first 90 days.

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